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Hawtai Fulfills Promise to Debut in Moscow Car Show Since Entering Russian Marke

Data:2014-07-19 16:34:00 Views:

Russia 2014 Moscow International Motor Show will be held during August 27 - September 7, as the backbone of China’s auto brands, Hawtai Motor, which is the only one brand owning two independent intellectual property rights-clean diesel engine and automatic transmission –in China and the SUV manufacturing expert, recently officially announced that it will bring its three fine models including mid/ high-end SUV Hawtai Pollyg, fashionable city SUV New Santa Fe and intermediate car Lusheng E70 debut on the show. By then, Hawtai Motor will also hold auto show Hawtai Pollyg listing ceremony, officially start up the sales in Russia. 

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At the CICA held in Shanghai, China, in May 2014, Hawtai Motor signed a contract worth USD 1.1 billion with Russian DERWAYS. The picture shows that  Mr. Zhang Xiugeng, Chairman of Hawtai Motor (second from right), shakes hands with Hartdown with DERWAYS Vice President Romanov A.A at the signature ceremony.

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Signature ceremony of Sino-Russian agreement at CICA 

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Signature ceremony of Sino-Russian agreement at CICA 

Hawtai Motor has set a joint venture with Korea Hyundai in producing SUV and accumulated a wealth of experience in professional SUV manufacturing as a SUV expert in China. With the diesel engine and the German ZF4/6 speed AT transmission derived from the Italian VM, through the introduction, digestion, absorption and re-innovation, Hawtai Motor has ultimately developed itself into the only one car marker with completely independent knowledge property rights in  a clean diesel engine and AT transmission and filled a number of industrial gaps. The clean diesel engine independently developed by Hawtai Motor is famous for prime power, low fuel consumption and low emissions, and available from 1.0 ~ 3.0D in all models, suitable for small and medium displacement cars, SUVs, MPVs and other automotive products. At the same time, Hawtai Motor is the only one China’s own auto brand exporting the core power products to Europe. 4/6 speed AT transmission technology independently developed by Hawtai is an independent innovation based on in the original German ZF technology and the company has applied for a number of patents for this technology. It has not only high transmission efficiency and small fuel consumption, but also supports four-wheel drive.

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Hawtai Pollyg highly appraised by Ambassador Lorenzo, Chairman of the International South-South Cooperation Organization and Chairman of the Steering Committee for South-South Sustainable Development and the officials of South African Organization. 

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Lusheng E70 highly appraised by Ambassador Lorenzo, Chairman of the International South-South Cooperation Organization and Chairman of the Steering Committee for South-South Sustainable Development and the officials of South African Organization.

In the Russian auto show, Hawtai Motor’s vehicle products were not only all equipped with core power technology independent developed by Hawtai, powerful, economical, fuel-efficient, and cost-effective, but also very exquisite: Hawtai Pollyg is a high-end business-type SUV created based on the experience in professional SUV in over 10 years. New Santa Fe is a new generation of A-class SUV, with fashionable and dynamic appearance tailored specifically for urban consumers; Lusheng E70 is Hawtai’s first A -class car model and called super home car by consumers once it was introduced. 

Hawtai Motor got to know and entered into Russian car market since 2012. In 2013, it has registered Hawtai Russia Auto Sales Company in Russia. At Shanghai CICA before long, with common witness of Chinese Chairman Xi Jinping and Russian President Putin, Hawtai Motor entered into a cooperation agreement with DERWAYS which is worth USD 1.1 B. According to the agreement, in the form of KD, DERWAYS produces cars for Hawtai’s Russia Sales Company and works with latter in constructing Hawtai’s Russian production base. The base is located in Chelsea on the east coast of the Black Sea to produce SUVs, sedans and pickups. The planned annual production capacity is 45000 units for Phase I and 100,000 units after completion f Phase II. Pollyg as the first SUV product made in the base will be sold in Russia at the beginning. 

More importantly, Hawtai Motor has its own core power technology, which makes Hawtai Motor become China’s first car marker establishing overseas bases through the technical output, rather than only KD spare parts assembly. In the next step, Hawtai Motor will produce automatic transmission and engine in Russia through the localization of operations. This can not only avoid the problems generally facing Chinese car makers like high cost and part shortage in the overseas market expansion, but also bring Russia more direct improvement of economic benefit and social benefit in Russia by its remarkable capacity of integration in sectors like car production and sales, post-market maintenance services and financial leasing, etc.